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Moroccanoil—Gimme Those Lustrous Locks

On my last visit to Swink style bar (where I try to go if I want to have a prayer of looking presentable at a function), I asked the stylist what she puts in my hair that makes it so soft. Since I’m sure most of you have never touched my hair, you should know one boyfriend compared it to hay. I like to call it coarse. That being said, having it feel soft and silky is a big deal. She told me it was Morrocanoil. I ran home and googled. Here’s what I found out.

Moroccanoil is a collection of styling, finishing, and conditioning products based in argan oil, found in the southern region of Morocco. It absorbs into hair instantly, making it shiny without leaving an oily residue. It softens thick, unmanageable hair, strengthens brittle hair, and nourishes hair damaged by coloring and styling. It also nourishes the scalp, taking care of itchy, dry scalp problems. It protects against UV damage and other environmental factors, and (here’s the big one for me) reduces drying time and styling time—making my hair look great whether I let it dry naturally or blow dry and style it. Usually, it
takes . . . well, forever to dry my hair. No wonder they glop this oil on before they tackle drying my hair at Swink. Afterward, my hair feels healthy and soft all day long. What can I say? I love these products!

And I’m not the only one. Moroccanoil products have earned a strong following among leading runway, film, TV, and celebrity stylists. And they’ve been used to create hairstyles for major magazine covers, fashion editorial spreads, and all the major award shows.

The bonus of buying in a salon is that the stylist can tell you which product (and there are several) is best for your hair type and give you tips on how to use it—and you can return it if you aren’t satisfied.

If you want to buy online, make sure to go to the official site to ensure you are getting the real deal.

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